Elevating Brand Awareness for Indigo Women’s Center
About the Client
Indigo Women’s Center is an NABH accredited, ISO certified hospital dedicated to women’s health. Established in 2016, it quickly became the best destination for GYNAEC and maternity services due to its individualized care for every patient. Located in the heart of Chennai, the center is easily accessible via road and metro. Core services include reproductive medicine, laparoscopic surgery, maternity, cosmetic gynecology, and diagnostics. As a single-specialty clinic, all focus is directed towards patient care and satisfaction. Since inception, Indigo Women’s Center has won several awards for fertility services, cosmetic gynecology, and excellence in patient satisfaction.
The Challenge
Indigo Women’s Center aimed to significantly boost brand awareness through social media marketing.
Our Strategy
We implemented a robust content marketing strategy, creating and posting engaging content, reels, and stories daily on Facebook and Instagram.
The Result
300
+Content
Over 300 creative posts, reels, and stories were produced.
140K
+Organic Views
The campaign achieved over 140,000 organic views.
2000
+Follows
The center gained more than 2,000 new followers.
800
+Shares
The posts were shared over 800 times.
This case study concisely presents the challenge, solution, and results, demonstrating the success of the social media marketing campaign for Indigo Women’s Center.
The Result
300
+Content Pieces
Over 300 creative posts, reels, and stories were produced.
140K
+Organic Views
The campaign achieved over 140,000 organic views.
2000
+Follows
The center gained more than 2,000 new followers.
800
+Shares